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Charles Schwab Survey: Nearly Half of American Investors Plan to Invest in Cryptocurrency ETFs, More Favored by Millennials

ETF-5 (1)
A new survey commissioned by financial services giant Charles Schwab targeting ETF investors shows that American investors are very keen on investing in cryptocurrency exchange-traded funds (ETFs), with about 45% of respondents indicating plans to invest in cryptocurrencies through ETFs in the coming year.

This percentage is higher than the 38% from a year ago and exceeds the demand for bonds/fixed income and alternative assets. Only the demand for U.S. stocks is higher, with 55% of respondents planning to invest. Notably, among these four asset classes, only the proportion for cryptocurrencies is increasing.

However, among Millennial ETF investors, cryptocurrencies are the most popular asset class, with 62% of respondents indicating plans to invest in cryptocurrency ETFs next year, while U.S. stocks, bonds, and physical assets (such as commodities) ETFs have only 48%, 47%, and 46% respectively.

Baby Boomer ETF investors show much less interest in digital assets, with only 15% of respondents planning to invest in such ETFs.

Bloomberg Intelligence senior ETF analyst Eric Balchunas expressed being "quite shocked" at the high ranking of cryptocurrencies in investment plans in the survey.

The survey targeted 2,200 individual investors aged between 25 and 75, each with at least $25,000 invested, and its implications could serve as an incentive for the emerging and growing cryptocurrency ETF category, which is being promoted as a diversification tool for traditional stock and bond portfolios.

According to SoSoValue data, the U.S. Bitcoin spot ETF has attracted approximately $18.5 billion in net inflows since its launch in January this year, but the Ethereum spot ETF has performed poorly both relatively and absolutely since its launch in late July, showing a net outflow of $558 million.

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